{"product_id":"sony-bravia-projector-7-vpl-xw5100es","title":"Sony Bravia projector 7 (VPL-XW5100ES)","description":"\u003ch1\u003eBRAVIA Projector 7\u003c\/h1\u003e\n\u003cdiv class=\"inner-content\"\u003e\n\u003cp\u003eBring the Pro Cinematic HDR experience: Native 4K SXRD home cinema laser projectors (2,200lm) with XR Processor for projector.\u003c\/p\u003e\n\u003cdiv class=\"container-fluid module standard-text\" id=\"SATD200947CinemaIsComingHome-vpl-xw5100es\"\u003e\n\u003cdiv class=\"container\"\u003e\n\u003cdiv class=\"col-md-10 offset-md-1 text-center p-0\"\u003e\n\u003ch2 class=\"\"\u003eCinema is coming home\u003c\/h2\u003e\n\u003cdiv class=\"inner-content\"\u003e\n\u003cp\u003eStep up to a new generation of immersive cinematic experiences with our latest native 4K laser projectors. BRAVIA Projector 7 elevates home entertainment to the next level, drawing on cutting-edge picture processing technologies by Sony that harness cognitive intelligence for the most realistic, emotion packed images yet.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container-fluid module text-media-variable text-media-variable-has-image\" id=\"TEME200948CinemaIsComingHome-vpl-xw5100es\"\u003e\n\u003cdiv class=\"container text-top-image-bottom\"\u003e\n\u003cdiv class=\"col-md-12 image-wrapper\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container-fluid module media-text-columns\" id=\"MEAE200949WideDynamicRangeWithRicherMoreSubtleGraduations-vpl-xw5100es\"\u003e\n\u003cdiv class=\"container\"\u003e\n\u003cdiv class=\"row\"\u003e\n\u003cdiv class=\"col-md-12 text-center\"\u003e\n\u003ch2\u003eWide dynamic range with richer, more subtle graduations\u003c\/h2\u003e\n\u003cdiv class=\"inner-content\"\u003e\n\u003cp\u003eThe latest XR processor for projector draws on Sony’s acclaimed BRAVIA TV technologies, harnessing advanced data processing for real-time optimisation of individual on-screen objects. You’ll be rewarded with stunning 4K HDR images with contrast and realism that are unattainable with previous-generation home cinema projectors.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container columns tw-px-0\"\u003e\n\u003cdiv class=\"row\"\u003e\n\u003cdiv class=\"text-column col-lg-6 tw-text-center\"\u003e\n\u003cdiv class=\"text-column-image\"\u003e\u003cpicture\u003e\u003cimg src=\"https:\/\/pro.sony\/s3\/2024\/08\/16122024\/XR-Dynamic-Tone-Mapping-690x390.png\" alt=\"Night outdoor image with bright tent to show contrast\" aria-hidden=\"false\" class=\"img-fluid my-4\"\u003e\u003c\/picture\u003e\u003c\/div\u003e\n\u003ch2\u003eXR Dynamic Tone Mapping\u003c\/h2\u003e\n\u003cdiv class=\"column-inner-content inner-content\"\u003e\n\u003cp\u003ePeak brightness is analysed frame by frame: tone mapping ensures that direct sunlight and other bright highlights are faithfully reproduced, while retaining fine detail in dark showdow areas.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"text-center\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"text-column col-lg-6 tw-text-center\"\u003e\n\u003cdiv class=\"text-column-image\"\u003e\u003cpicture\u003e\u003cimg src=\"https:\/\/pro.sony\/s3\/2024\/08\/27080945\/690_390_tones.png\" alt=\"Nighttime city scene to show Deep Black Non-Glare technology\" aria-hidden=\"false\" class=\"img-fluid my-4\"\u003e\u003c\/picture\u003e\u003c\/div\u003e\n\u003ch2\u003eXR Deep Black\u003c\/h2\u003e\n\u003cdiv class=\"column-inner-content inner-content\"\u003e\n\u003cp\u003eLaser dimming is accurately controlled in dark scenes like night skies, delivering deeper, richer blacks while maintaining tone and colour accuracy.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"text-center\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container-fluid module text-media-variable text-media-variable-has-image\" id=\"TEME200950WideDynamicRangeWithRicherMoreSubtleGraduations-vpl-xw5100es\"\u003e\n\u003cdiv class=\"container text-top-image-bottom\"\u003e\n\u003cdiv class=\"col-md-12 image-wrapper\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container-fluid module media-text-columns\" id=\"MEAE200952ABillionBrightBeautifulColours-vpl-xw5100es\"\u003e\n\u003cdiv class=\"container\"\u003e\n\u003cdiv class=\"row\"\u003e\n\u003cdiv class=\"col-md-12 text-center\"\u003e\n\u003ch2\u003eA billion bright, beautiful colours\u003c\/h2\u003e\n\u003cdiv class=\"inner-content\"\u003e\n\u003cp\u003eHigh brightness is combined with XR Triluminos Pro technology, achieving over 95% coverage of the DCI-P3 colour space. Faithful reproduction of over a billion colours reveals the subtlest variations in saturation and hue.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container columns tw-px-0\"\u003e\n\u003cdiv class=\"row\"\u003e\n\u003cdiv class=\"text-column col-lg-6 tw-text-center\"\u003e\n\u003cdiv class=\"text-column-image\"\u003e\u003cpicture\u003e\u003cimg src=\"https:\/\/pro.sony\/s3\/2024\/08\/16122712\/XR-Triluminos-Pro-690x390.png\" alt=\"Picture of lots of colourful umbrellas on screen\" aria-hidden=\"false\" class=\"img-fluid my-4\"\u003e\u003c\/picture\u003e\u003c\/div\u003e\n\u003ch2\u003eXR Triluminos Pro\u003c\/h2\u003e\n\u003cdiv class=\"column-inner-content inner-content\"\u003e\n\u003cp\u003eXR Triluminos Pro brings over a billion colours. Combine this with high brightness to expand colour volume and fine detail.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"text-center\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"text-column col-lg-6 tw-text-center\"\u003e\n\u003cdiv class=\"text-column-image\"\u003e\u003cpicture\u003e\u003cimg src=\"https:\/\/pro.sony\/s3\/2024\/08\/16122809\/Wide-colour-gamut-and-High-brightness-690x390.png\" alt=\"Illustration showing high brightness compared to standard\" aria-hidden=\"false\" class=\"img-fluid my-4\"\u003e\u003c\/picture\u003e\u003c\/div\u003e\n\u003ch2\u003eWide colour gamut and High brightness\u003c\/h2\u003e\n\u003cdiv class=\"column-inner-content inner-content\"\u003e\n\u003cp\u003eThis, combined with high brightness and expanded colour volume, delivers outstanding colour expression.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"text-center\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container-fluid module media-text-columns\" id=\"MEAE200951AchieveUltimateClarity-vpl-xw5100es\"\u003e\n\u003cdiv class=\"container\"\u003e\n\u003cdiv class=\"row\"\u003e\n\u003cdiv class=\"col-md-12 text-center\"\u003e\n\u003ch2\u003eAchieve ultimate clarity\u003c\/h2\u003e\n\u003cdiv class=\"inner-content\"\u003e\n\u003cp\u003eXR Clear Image processing analyzes individual objects frame-by-frame, upscales all your favourite content to near-4K resolution and minimises picture noise. The results are so real – it’s almost unreal!\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container columns tw-px-0\"\u003e\n\u003cdiv class=\"row\"\u003e\n\u003cdiv class=\"text-column col-lg-4 tw-text-center\"\u003e\n\u003cdiv class=\"text-column-image\"\u003e\u003cpicture\u003e\u003cimg src=\"https:\/\/pro.sony\/s3\/2024\/08\/16123146\/Individually-clear-690x500.png\" alt=\"Close up detailed image of a leaf\" aria-hidden=\"false\" class=\"img-fluid my-4\"\u003e\u003c\/picture\u003e\u003c\/div\u003e\n\u003ch2\u003eIndividually clear\u003c\/h2\u003e\n\u003cdiv class=\"column-inner-content inner-content\"\u003e\n\u003cp\u003eImage cross-analysis ensures that optimal super-resolution processing is applied to individual objects within each scene, for incredibly natural textures.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"text-center\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"text-column col-lg-4 tw-text-center\"\u003e\n\u003cdiv class=\"text-column-image\"\u003e\u003cpicture\u003e\u003cimg src=\"https:\/\/pro.sony\/s3\/2024\/08\/16123204\/Intelligent-upscaling-690x500.png\" alt=\"Close up image of cat showing extremely detailed fur and eyes\" aria-hidden=\"false\" class=\"img-fluid my-4\"\u003e\u003c\/picture\u003e\u003c\/div\u003e\n\u003ch2\u003eIntelligent upscaling\u003c\/h2\u003e\n\u003cdiv class=\"column-inner-content inner-content\"\u003e\n\u003cp\u003eLower-resolution images are upscaled close to 4K, drawing on a vast pattern-matching database that intelligently reconstructs lost texture and detail.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"text-center\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"text-column col-lg-4 tw-text-center\"\u003e\n\u003cdiv class=\"text-column-image\"\u003e\u003cpicture\u003e\u003cimg src=\"https:\/\/pro.sony\/s3\/2024\/08\/16123248\/More-beauty-less-noise-690x500.png\" alt=\"Swan image comparing XR Clear to standard image\" aria-hidden=\"false\" class=\"img-fluid my-4\"\u003e\u003c\/picture\u003e\u003c\/div\u003e\n\u003ch2\u003eMore beauty, less noise\u003c\/h2\u003e\n\u003cdiv class=\"column-inner-content inner-content\"\u003e\n\u003cp\u003eThanks to powerful XR Clear Image processing, picture noise is minimised through zone division and dynamic frame analysis.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"text-center\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container-fluid module media-text-columns\" id=\"MEAE200953BrilliantPicturesPoweredByInnovativeTechnology-vpl-xw5100es\"\u003e\n\u003cdiv class=\"container\"\u003e\n\u003cdiv class=\"row\"\u003e\n\u003cdiv class=\"col-md-12 text-center\"\u003e\n\u003ch2\u003eBrilliant pictures powered by innovative technology\u003c\/h2\u003e\n\u003cdiv class=\"inner-content\"\u003e\n\u003cp\u003eCombining the brightness of our powerful laser light source with the game-changing XR processor for projctor delivers a uniquely immersive native 4K HDR home cinema experience.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container columns tw-px-0\"\u003e\n\u003cdiv class=\"row\"\u003e\n\u003cdiv class=\"text-column col-lg-4 tw-text-center\"\u003e\n\u003cdiv class=\"text-column-image\"\u003e\u003cpicture\u003e\u003cimg src=\"https:\/\/pro.sony\/s3\/2024\/08\/16123959\/Image-cross-analysis-690x500.png\" alt=\"Peacock image showing clear brighter colour contrast\" aria-hidden=\"false\" class=\"img-fluid my-4\"\u003e\u003c\/picture\u003e\u003c\/div\u003e\n\u003ch2\u003eImage cross-analysis\u003c\/h2\u003e\n\u003cdiv class=\"column-inner-content inner-content\"\u003e\n\u003cp\u003eImage parameters including colour, definition and contrast are analysed and processed in parallel, providing more natural artefact-free images.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"text-center\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"text-column col-lg-4 tw-text-center\"\u003e\n\u003cdiv class=\"text-column-image\"\u003e\u003cpicture\u003e\u003cimg src=\"https:\/\/pro.sony\/s3\/2024\/08\/16124029\/Depth-mapping-690x500.png\" alt=\"Sunflower image layered to show depth\" aria-hidden=\"false\" class=\"img-fluid my-4\"\u003e\u003c\/picture\u003e\u003c\/div\u003e\n\u003ch2\u003eDepth mapping\u003c\/h2\u003e\n\u003cdiv class=\"column-inner-content inner-content\"\u003e\n\u003cp\u003eDepth and texture are enhanced by cognitive technology, accentuating foreground subjects for images that look more real and natural.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"text-center\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"text-column col-lg-4 tw-text-center\"\u003e\n\u003cdiv class=\"text-column-image\"\u003e\u003cpicture\u003e\u003cimg src=\"https:\/\/pro.sony\/s3\/2024\/08\/16124053\/Focal-point-recognition-690x500.png\" alt=\"Image of horse highlighted to show focus point on screen\" aria-hidden=\"false\" class=\"img-fluid my-4\"\u003e\u003c\/picture\u003e\u003c\/div\u003e\n\u003ch2\u003eFocal point recognition\u003c\/h2\u003e\n\u003cdiv class=\"column-inner-content inner-content\"\u003e\n\u003cp\u003eThe natural focal point of the picture is enhanced, drawing the viewer’s eye to the most important part of the scene.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"text-center\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container-fluid module standard-text remove-bottom-padding\" id=\"SATD200957EasyInstallationAndSetUp-vpl-xw5100es\"\u003e\n\u003cdiv class=\"container\"\u003e\n\u003cdiv class=\"col-md-10 offset-md-1 text-center p-0\"\u003e\n\u003ch2 class=\"\"\u003eEasy installation and set-up\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container-fluid module text-media-variable text-media-variable-has-image\" id=\"TEME200958LightAndCompact-vpl-xw5100es\"\u003e\n\u003cdiv class=\"container text-left-image-right\"\u003e\n\u003cdiv class=\"row\"\u003e\n\u003cdiv class=\"col-md-6\"\u003e\n\u003ch3\u003eLight and compact\u003c\/h3\u003e\n\u003cdiv class=\"inner-content\"\u003e\n\u003cp\u003eLighter than most native 4K home cinema projectors, the BRAVIA Projector 7 simplifies ceiling-mounted installation.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col-md-6\"\u003e\u003cimg src=\"https:\/\/pro.sony\/s3\/2025\/03\/25070212\/%E5%A4%89%E6%9B%B410_img_VPL-XW5000ES_inch_0422-1.png\" alt=\"\" aria-hidden=\"false\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container-fluid module media-text-columns\" id=\"MEAE200959EasyInstallationAndSetUp-vpl-xw5100es\"\u003e\n\u003cdiv class=\"container\"\u003e\n\u003cdiv class=\"row\"\u003e\n\u003cdiv class=\"col-md-12 text-center\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container columns tw-px-0\"\u003e\n\u003cdiv class=\"row\"\u003e\n\u003cdiv class=\"text-column col-lg-6 tw-text-center\"\u003e\n\u003cdiv class=\"text-column-image\"\u003e\u003cpicture\u003e\u003cimg src=\"https:\/\/pro.sony\/s3\/2024\/08\/16125230\/Ready-for-action-690x390.png\" alt=\"Image of BRAVIA 9 being taken out of box and used in home straight away\" aria-hidden=\"false\" class=\"img-fluid\"\u003e\u003c\/picture\u003e\u003c\/div\u003e\n\u003ch2\u003eReady for action\u003c\/h2\u003e\n\u003cdiv class=\"column-inner-content inner-content\"\u003e\n\u003cp\u003eOut-of-the-box picture settings including colour and gamma are fine-tuned for home cinema watching, saving time on fiddly adjustments during installation.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"text-center\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"text-column col-lg-6 tw-text-center\"\u003e\n\u003cdiv class=\"text-column-image\"\u003e\u003cpicture\u003e\u003cimg src=\"https:\/\/pro.sony\/s3\/2024\/08\/16125321\/Great-in-any-space-690x390.png\" alt=\"2 images of girl in garden to show image correction when moving screen\" aria-hidden=\"false\" class=\"img-fluid\"\u003e\u003c\/picture\u003e\u003c\/div\u003e\n\u003ch2\u003eGreat in any space\u003c\/h2\u003e\n\u003cdiv class=\"column-inner-content inner-content\"\u003e\n\u003cp\u003eLens shift and keystone correction ensure perfectly-proportioned pictures, even in smaller rooms with high ceilings and limited depth.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"text-center\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container-fluid module text-media-variable text-media-variable-has-image\" id=\"TEME230131AspectRatioScaling-vpl-xw5100es\"\u003e\n\u003cdiv class=\"container text-top-image-bottom\"\u003e\n\u003cdiv class=\"col-md-10 offset-md-1 text-center text-wrapper\"\u003e\n\u003ch2\u003eAspect Ratio Scaling\u003c\/h2\u003e\n\u003cdiv class=\"inner-content\"\u003e\n\u003cp\u003eThe BRAVIA Projector 7 (XW5100ES) is equipped with “Aspect Ratio Scaling” as a step-up function from XW5000ES. It allows customers with Cinemascope screens to easily switch between 2.35:1 and 16:9 aspect ratio contents digitally without adjusting the lens.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col-md-12 image-wrapper\"\u003e\u003cimg src=\"https:\/\/pro.sony\/s3\/2025\/03\/24112158\/Aspect-Ratio-Scaling.png\" alt=\"\" aria-hidden=\"false\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container-fluid module text-media-variable text-media-variable-has-image\" id=\"TEME200960SeamlessIntegrationWithHomeAutomationSystems-vpl-xw5100es\"\u003e\n\u003cdiv class=\"container text-left-image-right\"\u003e\n\u003cdiv class=\"row\"\u003e\n\u003cdiv class=\"col-md-6\"\u003e\n\u003ch3\u003eSeamless integration with home automation systems\u003c\/h3\u003e\n\u003cdiv class=\"inner-content\"\u003e\n\u003cp\u003eBRAVIA Projector 7 is right at the centre of your connected home entertainment world. They’re certified for compatibility with leading automation protocols such as Control4, Crestron, Savant and AMX, as well as remote maintenance services including OvrC and Domotz.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col-md-6\"\u003e\u003cimg src=\"https:\/\/pro.sony\/s3\/2024\/08\/16130008\/Seamless-integration-with-home-automation-systems-690x500.png\" alt=\"Company logos for compatible systems - Control4, Crestron, Savant, AMX, OvrC and Domotz\" aria-hidden=\"false\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container-fluid module media-text-columns\" id=\"MEAE200956SmoothResponsiveGameplay-vpl-xw5100es\"\u003e\n\u003cdiv class=\"container\"\u003e\n\u003cdiv class=\"row\"\u003e\n\u003cdiv class=\"col-md-12 text-center\"\u003e\n\u003ch2\u003eSmooth, responsive gameplay\u003c\/h2\u003e\n\u003cdiv class=\"inner-content\"\u003e\n\u003cp\u003eGet even more big-screen gaming excitement with the latest fast-paced titles. Everything’s super-smooth, supple and responsive, giving you that crucial competitive edge when split-second reactions count for everything.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container columns tw-px-0\"\u003e\n\u003cdiv class=\"row\"\u003e\n\u003cdiv class=\"text-column col-lg-6 tw-text-center\"\u003e\n\u003cdiv class=\"text-column-image\"\u003e\u003cpicture\u003e\u003cimg src=\"https:\/\/pro.sony\/s3\/2024\/08\/16124633\/High-frame-rate-high-resolution-690x390.png\" alt=\"Images of video frames to demonstrate the difference between 60 and 120 resolution\" aria-hidden=\"false\" class=\"img-fluid my-4\"\u003e\u003c\/picture\u003e\u003c\/div\u003e\n\u003ch2\u003eHigh frame rate, high resolution\u003c\/h2\u003e\n\u003cdiv class=\"column-inner-content inner-content\"\u003e\n\u003cp\u003eDon’t miss a moment with sports and adrenalin-packed first person video games. Support for 4K 120fps ensures smoothly rendered gameplay that makes on-screen action even more real.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"text-center\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"text-column col-lg-6 tw-text-center\"\u003e\n\u003cdiv class=\"text-column-image\"\u003e\u003cpicture\u003e\u003cimg src=\"https:\/\/pro.sony\/s3\/2024\/08\/16124732\/Reduced-input-lag-690x390.png\" alt=\"2 images from a plane coming in to land showing image with and without auto latency mode\" aria-hidden=\"false\" class=\"img-fluid my-4\"\u003e\u003c\/picture\u003e\u003c\/div\u003e\n\u003ch2\u003eReduced input lag\u003c\/h2\u003e\n\u003cdiv class=\"column-inner-content inner-content\"\u003e\n\u003cp\u003eConnect a compatible games console via HDMI 2.1 and the projector switches to Auto Low Latency Mode for responsive, fast-paced gaming excitement with reduced input latency.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"text-center\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container-fluid module media-text-columns\" id=\"MEAE200961EntertainmentThatSMoreEnvironmentallyFriendly-vpl-xw5100es\"\u003e\n\u003cdiv class=\"container\"\u003e\n\u003cdiv class=\"row\"\u003e\n\u003cdiv class=\"col-md-12 text-center\"\u003e\n\u003ch2\u003eEntertainment that’s more environmentally friendly\u003c\/h2\u003e\n\u003cdiv class=\"inner-content\"\u003e\n\u003cp\u003eEnjoying great home entertainment doesn’t have to mean compromising on sustainability. BRAVIA Projector 7 features advanced technologies that save energy and lessen overall impact on the environment.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container columns tw-px-0\"\u003e\n\u003cdiv class=\"row\"\u003e\n\u003cdiv class=\"text-column col-lg-6 tw-text-center\"\u003e\n\u003cdiv class=\"text-column-image\"\u003e\u003cpicture\u003e\u003cimg src=\"https:\/\/pro.sony\/s3\/2025\/03\/13110419\/SU-1_Power-efficiency_BRAVIA7.png\" alt=\"Images illustrating the difference between Deep Black Non glare picture quality and regular picture quality\" aria-hidden=\"false\" class=\"img-fluid my-4\"\u003e\u003c\/picture\u003e\u003c\/div\u003e\n\u003ch2\u003eEnhanced power efficiency\u003c\/h2\u003e\n\u003cdiv class=\"column-inner-content inner-content\"\u003e\n\u003cp\u003eXR Deep Black technology precisely controls laser output frame by frame, reducing power consumption in dark scenes to improve energy efficiency.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"text-center\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"text-column col-lg-6 tw-text-center\"\u003e\n\u003cdiv class=\"text-column-image\"\u003e\u003cpicture\u003e\u003cimg src=\"https:\/\/pro.sony\/s3\/2024\/08\/23144353\/690_390_Mercury-usage-11.png\" alt=\"Mercury free Logo\" aria-hidden=\"false\" class=\"img-fluid my-4\"\u003e\u003c\/picture\u003e\u003c\/div\u003e\n\u003ch2\u003eMercury free\u003c\/h2\u003e\n\u003cdiv class=\"column-inner-content inner-content\"\u003e\n\u003cp\u003eThe energy-efficient laser light source doesn’t contain any mercury, making our projectors kinder on the environment at every stage of their lifecycle, from production to recycling.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Sony","offers":[{"title":"Black","offer_id":48278396043482,"sku":null,"price":13999.0,"currency_code":"AUD","in_stock":true},{"title":"White","offer_id":48278396076250,"sku":null,"price":13999.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0816\/3354\/2362\/files\/Sony-XW-6000ES-Blk-Wht_b001894e-84f2-432a-b429-811c5130ddbd.jpg?v=1785287435","url":"https:\/\/visionliving.com.au\/products\/sony-bravia-projector-7-vpl-xw5100es","provider":"Vision Living","version":"1.0","type":"link"}